Shaping your association for the future 
 
By VisitBrussels
 
Brussels. If you are an association professional you can’t afford to miss the second European Association Summit (EAS) in Brussels on 14 and 15 May 2014. Under the banner “Shaping your Association for the Future – Inspire, Connect, Empower” the EAS is a unique peer-to-peer learning platform for international association executives.
 
The programme confronts the real challenges facing international trade federations, professional associations and NGOs today - including attracting membership, satisfying diverse clients, adding value to services, and understanding the latest tools and techniques.
 
Reinvent your organisation
 
In today’s connected and volatile world, all types of associations and federations have to constantly re-assess, re-adjust and even re-invent themselves in terms of the business they are in and how they operate.
 
To help participants address these issues, the EAS programme attempts to answer the difficult questions facing associations:
* Who is your client? How can you attract and retain members?
* What are your products? How can you provide added value and satisfy diverse needs?
* How can you deliver your products? Are you using the latest tools and techniques?
 
“EAS aims to provide some answers to the tough questions facing international associations today”, says Hervé Bosquet, Director Brussels Convention Bureau.
 
Packed programme
 
For the second year, the EAS will provide a platform for discussion and a stimulating meeting point for colleagues, enabling executives to add value to their organisations through a more complete understanding of the association environment today. Enriching the agenda will be the views of leading EU politicians, captains of industry, and inspiring professionals and academics on hot topics affecting international associations.
 
Day 1@the SQUARE - Brussels Meeting Centre will define key issues and share best practice and ideas through case histories and workshops. Day 2 will partner with the European Business Summit at Egmont Palace, enabling participants to meet and interact with Europe’s top political decision-makers and business leaders under the theme: "The Business Agenda 2014 - 2019: Rebuilding a Competitive Europe".
 
Both days will present extraordinary opportunities for sharing ideas, exchanging best practices, networking and developing insights. And enough time to discover the pleasures and surprises of Brussels!
 
See the full programme and list of speakers at: w w w. easummit. eu
 
The European Association Summit 2014 is the second summit organised by VisitBrussels (Brussels’ official convention bureau) in Europe’s capital city. VisitBrussels has organised the EAS in collaboration with leading partners in the sector, including as main partner European Business Summit (EBS), and content partners ESAE (European Society of Association Executives), FAIB (Federation of European & International Associations established in Belgium), and UIA (Union of International Associations). w w w. easummit. eu